Author: Fujita & Miura Public Relations

The following are a few little improvements for some big companies’ fact sheets.  Our hope is that our critiques of these fact sheets will help make yours even better than…

This year we had the distinct honor to award scholarships to two deserving and extraordinary recipients, Benjie Baclig and Shelcie Takenouchi.  Shelcie is in Southern California, where she will attend…

We received an email from Dean Cycon of Dean’s Beans recently, the company that sells organic, fair trade coffee.  It was about their Smooth Transitions-Free Coffee for a Friend in…

Twitter, the social networking micro-blogging service, is gaining popularity like wildfire. Everyone from celebrities, news entities, politicians, businesses, non-profit organizations, and individuals like you and me, are using Twitter to…

Sugar-free, NEW!, Lite, 0 Trans Fats, Made in U.S.A, Nutrition Facts, Kaua’i Made. Labels have become a way of life among American consumers. (more…)

According to a book review by the Gallop Management Journal, “New Book Reveals Why Consumers Bond With Brands,” “The pursuit of brand devotion has driven companies to spend many millions…